Digital Marketing Strategist
2 weeks ago
Digital Marketing Strategist
We are looking for a highly skilled Digital Marketing Strategist to join our team at Digital Navik Private Limited. The ideal candidate will play a critical role in creating original digital content across various social media platforms.
- Key Responsibilities
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains our social media presence.
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
Requirements
- Proficiency in many social media platforms
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
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