
Global Marketing Content Creator
2 weeks ago
About us
We're reimagining global education access by partnering with top foreign universities and bringing their programs directly to India.
Role Overview
We're looking for a versatile Copywriter to shape the voice of our brand and the global universities we represent.
This is a hands-on creative role where you'll work closely with designers, marketers, and video teams to bring each university's offering to life through engaging and effective communication.
What You'll Do
- Write copy across a variety of marketing formats:
- Google search and display ads
- META ad captions
- Brochures, flyers, and student handbooks
- Website and landing page content
- Email marketing
- Video scripts (explainer, testimonial, promotional)
- Adapt tone and messaging to fit each university brand and campaign objective
- Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs
- Participate in brainstorming sessions and creative reviews
- Optimize existing copy for clarity, engagement, and conversions
Requirements
We're looking for someone with:
- 2–4 years of experience writing marketing copy, preferably in edtech or higher education
- A strong portfolio showcasing digital ads, social content, and multi-format campaigns
- The ability to understand diverse audiences—and craft copy that resonates
- Sharp attention to detail, grammar, and storytelling
- Comfort working in a fast-paced environment
Why Work With Us
- Be part of a mission-driven company making global education more accessible
- Work with global university partners and cross-functional creative teams
- Grow in a dynamic, startup-like environment where ideas and ownership matter
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