Digital Marketing Strategist, Business Growth Expert

2 days ago


Mumbai, Maharashtra, India Feedspot Full time
About the Company

Feedspot is a dynamic and innovative company seeking a skilled Digital Marketing Strategist to drive business growth through effective digital marketing campaigns.

Job Summary

We are looking for a highly motivated and results-driven individual to join our team as a Digital Marketing Strategist. This role involves developing and executing comprehensive digital marketing strategies to drive user acquisition, optimize website performance, and boost our digital presence.

Key Responsibilities
  • Growth Hacking: Develop and implement data-driven growth strategies to acquire and retain customers.
  • Analyze user data to identify opportunities for growth and improvement.
  • A/B test marketing tactics, product features, and conversion funnels.
  • Optimize customer acquisition channels and enhance user experience (UX).
  • Create viral marketing campaigns and referral programs to drive rapid growth.
  • Collaborate with product, sales, and content teams to align growth initiatives with business goals.
SEO Analysis
  • Conduct comprehensive keyword research and competitive analysis.
  • Optimize website content, meta tags, and internal linking for search engine visibility.
  • Develop and execute on-page and off-page SEO strategies.
  • Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush.
  • Identify technical SEO issues and collaborate with developers to implement fixes.
  • Generate reports on organic search performance, traffic growth, and rankings.
Digital Marketing
  • Plan and execute multi-channel digital marketing campaigns (email, social media, PPC, content marketing).
  • Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn.
  • Create engaging content to support brand awareness and lead generation.
  • Analyze campaign performance data and adjust strategies to maximize ROI.
  • Manage social media presence and engage with the audience to drive traffic and conversions.
  • Stay current with digital marketing trends and best practices.
Requirements
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Fresh graduates are welcome to apply. Prior internships or projects related to digital marketing, SEO, or growth hacking are a plus.
Preferred Skills
  • Basic understanding of digital marketing principles, SEO, and social media platforms.
  • Proficiency in tools like Google Analytics, Google Ads, and social media management tools.
  • Strong analytical, problem-solving, and creative thinking skills.
  • Ability to work collaboratively in a team environment.
  • Excellent communication and organizational skills.
  • Eagerness to learn, adapt, and apply new digital marketing strategies.
Salary Range

$80,000 - $110,000 per year

Why Join Us
  • Growth Opportunities: Develop your skills in a fast-paced, learning-oriented environment.
  • Mentorship: Receive guidance and training from experienced professionals.
  • Impact: Contribute to innovative marketing strategies that drive real business growth.
  • Culture: Be part of a collaborative, dynamic, and supportive team.


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