Product Strategist

3 days ago


Mumbai, Maharashtra, India Ipca Laboratories Limited Full time

Ipca Laboratories Limited seeks a skilled Product Strategist to join our Branded Formulation team in Mumbai, India.

Job Overview

This role involves designing and executing growth-oriented strategies for assigned brands to boost sales. The ideal candidate will have experience in product management, marketing, and sales teams.

Responsibilities
  • Develop competitive strategies for assigned brands and ensure timely delivery of inputs according to requirements
  • Analyze sales data and market trends for respective brands
  • Liaise with advertising agencies and suppliers to deliver promotional materials on time
  • Provide technical expertise to the sales team through printed and electronic materials, product training, and scientific references
  • Closely work with the field force to assess campaign effectiveness and gather feedback
  • Serve as the primary point of contact for product-related inquiries and collaborate with Medical and Regulatory departments as needed
  • Prepare annual marketing plans for assigned brands and launch kits for new products
Qualifications
  • Bachelor's degree in Pharmacy (B.Pharm) and Master's degree in Business Administration (MBA) with a focus on marketing
  • Excellent written, verbal, and collaboration skills
Estimated Salary Range:

Rupees 8-12 lakhs per annum (approximately USD $10,000-$15,000)


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