
Digital Content Specialist
20 hours ago
We are seeking a skilled Social Media Manager to lead our social media presence across platforms.
Responsibilities:- Develop and execute a content strategy that aligns with our brand vision and business objectives.
- Plan and oversee the creation of engaging photo, video, and graphic content tailored for each platform.
- Manage and grow our presence on Instagram, Pinterest, and other relevant platforms.
- Ideate, plan, and execute high-impact digital campaigns that drive brand awareness, engagement, and sales.
- Foster an active and engaged community by responding to comments, direct messages, and collaborating with influencers.
- Copywriting for social media and other channels.
- Track and analyze performance metrics, optimize content, and implement insights for better results.
- Stay updated on social media trends, algorithm changes, and industry best practices to keep us ahead of the curve.
- Minimum 2-3 years of experience in social media management, digital marketing, or content strategy (preferably in fashion, lifestyle, or beauty).
- Must have an excellent understanding of social media, audience community, trends, etc. A passion for social media is essential.
- Ability to ideate and execute creative, trend-driven content.
- Experience in running and managing digital campaigns (organic & paid).
- Hands-on experience with social media analytics tools and data-driven decision-making.
- A strong aesthetic sense and understanding of fashion branding.
- Experience working with photographers, designers, and content creators is a plus.
- Impeccable written and oral communication skills.
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