Paid Advertising Manager
2 weeks ago
What You'll Be Doing
As a Paid Search Specialist at GLOBAL DIGITAL ONLINE, your primary focus will be on driving measurable results through data-driven marketing strategies. Your responsibilities will include:
Paid Search Campaign Management:
- Develop and execute paid search campaigns that drive conversions and revenue.
- Analyze campaign performance and adjust strategies to optimize ROI.
- Stay up-to-date with the latest Google Ads features and best practices.
Keyword Research and Analysis:
- Conduct comprehensive keyword research to identify high-value targets.
- Analyze competitors and market trends to inform campaign strategy.
Ad Copy Creation and Testing:
- Write compelling ad copy that resonates with target audiences.
- Test and optimize ad creative to improve performance.
Campaign Monitoring and Optimization:
- Regularly monitor campaign performance and make adjustments as needed.
- Use data to inform decisions and drive continuous improvement.
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