Digital Marketing Specialist
2 weeks ago
We are an e-commerce company based in India, looking for a skilled Social Media Manager to lead our online presence. Our team is dynamic and collaborative, with a focus on driving sales through creative content and social media strategies.
Job Summary
We are seeking an experienced Digital Marketing Specialist to develop and implement our social media strategy, create engaging content, and manage our social media platforms to enhance brand awareness and drive sales.
Key Responsibilities:
- Develop, implement, and manage our social media strategy to achieve business objectives.
- Create high-quality, visually appealing content (graphics, videos, captions) for all social media platforms (Instagram, Facebook, Twitter, etc.).
- Actively monitor and manage social media pages, respond to comments, and engage with the audience.
- Analyze social media metrics to adjust campaigns and strategies accordingly.
- Collaborate with the marketing team to ensure consistent messaging across all platforms.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Coordinate with influencers, bloggers, and other online communities for promotions.
- Handle paid social media campaigns to boost engagement and reach.
Requirements:
- Proven experience as a Social Media Manager or similar role, preferably in an e-commerce setting.
- Strong understanding of social media platforms, tools, and analytics.
- Excellent communication and writing skills.
- Creative thinking and the ability to produce visually appealing content.
- Familiarity with social media advertising and budgeting.
- Experience in community engagement and handling customer queries online.
- Ability to multitask and work in a fast-paced environment.
- Strong organizational and time-management skills.
What We Offer:
- A competitive salary ranging from ₹400,000 to ₹700,000 per annum, depending on experience.
- A dynamic and collaborative work environment.
- Opportunities for career growth and learning.
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