Digital Marketing Content Specialist

5 days ago


Gurgaon, Haryana, India Casegear Full time

**Company Overview**

We are Casegear, a leading company in the digital marketing industry. Our mission is to create engaging content that resonates with our audience.

Salary:

The salary for this role is competitive and based on industry standards.

About the Role

We are looking for a passionate and creative Digital Marketing Content Specialist who will be responsible for connecting with YouTubers, influencers, and content creators to bring fresh and engaging content for our brand's marketing efforts. This individual will play a key role in identifying relevant content creators, forming partnerships, and developing a content strategy that aligns with the brand's goals.

Key Responsibilities:

  • Influencer Outreach: Identify and build relationships with influencers, YouTubers, and content creators who align with the brand's values.
  • Content Strategy Planning: Develop content strategies that cater to brand goals, target audience interests, and industry trends.
  • Content Creation & Collaboration: Work with influencers and content creators to produce high-quality, relevant content (videos, blogs, social media posts, etc.) for brand marketing campaigns.
  • Performance Analysis: Analyze the effectiveness of content partnerships and strategies, adjusting as needed to improve results.
  • Content Optimization: Ensure content is optimized for SEO, engagement, and audience retention.
  • Brand Alignment: Ensure all content aligns with brand guidelines, tone, and values while adapting it for various platforms.
  • Trend Research: Stay updated on the latest trends in influencer marketing, YouTube, and content creation to ensure the brand stays ahead of the curve.

Why Join Us

This is an excellent opportunity to launch your career in digital marketing. As a Digital Marketing Content Specialist at Casegear, you will work closely with industry experts and influencers, gaining valuable experience and skills in content marketing, influencer engagement, and digital strategy.



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