Digital Media Strategist

1 week ago


Navi Mumbai Mumbai City Mumbai, India beBeeStrategist Full time ₹ 90,00,000 - ₹ 1,20,00,000
Job Overview

We are seeking a skilled Digital Media Strategist to join our team. As a key member of the marketing department, you will be responsible for developing and executing high-performing digital campaigns across various channels.

Key Responsibilities
  • Create and implement data-driven digital marketing strategies to drive conversions and revenue growth.
  • Manage and optimize large-scale digital campaigns on Google Ads and Meta Ads Manager, ensuring maximum ROI.
  • Collaborate with cross-functional teams to design and develop targeted ad creatives that align with business objectives.
  • Analyze campaign performance using Google Analytics 4 and CRM/lead tracking systems to inform strategic decisions.
  • Stay up-to-date with industry trends and best practices in digital marketing to continuously improve campaign effectiveness.
Must-Have Skills
  • Hands-on experience with Google Ads & Meta Ads (Lead Gen focused) with a strong understanding of campaign structures, audience segmentation, and bidding strategies.
  • Proven analytical skills and ability to work with Google Analytics 4 and CRM/lead tracking systems.
  • Experience working with multi-location brands or similar high-conversion industries.
  • Familiarity with tools like Google Tag Manager, UTM tracking, and Zoho CRM is a plus.

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