
Digital Content Strategist
23 hours ago
Marketing Professional
We are looking for a skilled Marketing Executive to join our team, a deep-tech startup dedicated to transforming Ayurveda using machine learning and digital biomarkers.
The ideal candidate will be responsible for developing and executing content and campaigns that drive app installs and engagement, managing social media and email marketing, and collaborating with design and product teams to ensure brand consistency.
Key Responsibilities:
- Develop and execute content and campaigns that drive app installs and engagement
- Manage social media, email marketing, and performance campaigns
- Collaborate with design, product, and sales teams to ensure brand consistency
- Analyze campaign performance and optimize for reach, engagement, and conversion
- Build community and brand affinity through strategic messaging and storytelling
Success Metrics:
- Growth in app installs and active users
- High engagement across channels
- Strong brand recall and user retention
- Seamless cross-channel messaging
Qualifications:
- 2–4 years of experience in digital marketing or brand communications
- Strong writing and content creation skills
- Familiarity with analytics tools and marketing automation platforms
- Passion for wellness, storytelling, and user-centric design
- Bonus: Experience in influencer marketing or community building
Why You'll Thrive Here:
- Opportunity to work on cutting-edge projects at the intersection of technology and wellness
- Collaborative environment that encourages creativity and innovation
- Chance to make a meaningful impact on people's lives through effective storytelling
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