Digital Marketing Strategist for Performance-Driven Campaigns
1 week ago
About Ohmyweb
We are a leading digital design and product creation company based in Bengaluru, established in 2015. Our client-centered strategies drive profitability and revenue growth through innovative services like web design, UX/UI enhancement, and cutting-edge business solutions.
Job Overview
This is a full-time hybrid role for a Digital Advertising Specialist at Ohmyweb, with flexibility for some remote work. As a key member of our team, you will be responsible for developing and managing comprehensive digital advertising campaigns across various platforms.
Key Responsibilities:
- Design and implement strategic advertising plans that drive measurable results and maximize return on ad spend (ROAS)
- Conduct in-depth keyword and audience research to optimize targeting and campaign performance
- Create and manage complex pay-per-click (PPC) campaigns with precision and creativity
- Collaborate with creative teams to develop compelling ad copy and visual content
- Monitor and adjust campaign budgets to ensure maximum efficiency and impact
- Stay current with the latest digital advertising trends, platform updates, and best practices
Qualifications and Skills:
- 3-5 years of experience in digital advertising and paid media management
- Proven track record of successful campaign management across Google and Meta platforms
- Google Ads and Facebook Blueprint certifications preferred
- Exceptional analytical skills with the ability to interpret complex data
- Strong understanding of audience targeting, bidding strategies, and campaign optimization
- Proficiency in analytics tools including Google Analytics, Google Ads, Facebook Ads Manager
- Excellent communication and presentation skills
What We Offer:
- A competitive salary of ₹1,200,000 per annum, reflecting your exceptional skills and experience
- Professional development opportunities to enhance your career growth
- A collaborative and innovative work environment that fosters creativity and productivity
- Flexible working arrangements to balance work and personal life
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