
Executive Media Strategist
5 days ago
A senior director is responsible for leading the development and execution of integrated media strategies across various platforms, overseeing media planning processes from brief to execution, ensuring alignment across teams and stakeholders.
They guide multi-market and cross-channel campaigns, ensuring consistency and scalability, while promoting best practices, planning frameworks, and efficient workflows.
Additionally, they foster knowledge-sharing, innovation, and professional growth across the media planning function, collaborating with creative, analytics, and client servicing teams to ensure seamless integration of media strategies with broader campaign goals.
Required Skills and Qualifications- Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
- 10+ years of media planning experience with at least 3–5 years in a leadership role.
- Strong knowledge of integrated media planning, digital and traditional channels, and measurement tools.
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