Senior Growth Strategist

6 days ago

Bareilly, Uttar Pradesh, India beBeeGrowth Full time ₹ 20,00,000 - ₹ 30,00,000
Key Growth Position

We are seeking a seasoned professional to propel the growth and performance of our products.

Responsibilities:
  1. Business Development Lead:
  • Drive key business metrics, including user acquisition, engagement, retention, and revenue for assigned financial products.
  • Develop and execute strategies to optimize top-of-funnel metrics, conversion rates, and customer lifetime value.
  1. Cross-Functional Collaboration:
  • Collaborate with data-driven teams to scale user acquisition, engagement, and revenue.
  • Drive initiatives to impact all stages of the marketing funnel—Awareness, Consideration, Conversion, Engagement, and Advocacy.
  1. Go-to-Market Strategy and Execution:
  • Own GTM strategy for new product launches, ensuring alignment across teams and timely execution.
  • Partner with cross-functional teams to create compelling value propositions and deliver cohesive messaging.
  1. Business Planning & Projections:
  • Lead business planning for growth, including monthly targets, annual operating plan, and continuous performance tracking.
  • Ensure targets for customer acquisition, retention, and business revenue are met or exceeded.
  1. Key Business Metrics Ownership:
  • Drive key business metrics, including Customer Acquisition Cost, revenue growth, and customer engagement metrics.
  • Utilize data-driven insights to monitor performance and adjust strategies accordingly.
  1. Growth Programs & Campaign Execution:
  • Design and implement growth programs aimed at increasing product adoption, cross-sell, upsell, and improving engagement.
  • Optimize growth initiatives to ensure customer satisfaction and retention, focusing on long-term customer value.
  1. Partnerships & Stakeholder Management:
  • Build and maintain strong relationships with external partners to scale acquisition and business programs.
  • Work closely with internal stakeholders (finance, product, marketing, etc.) to ensure cross-functional alignment and successful execution of growth initiatives.
  1. Continuous Experimentation & Optimization:
  • Conduct A/B testing and other experimentation techniques to optimize business and marketing strategies.
  • Analyze customer behavior data to inform and continuously refine growth initiatives.

Required Skills:

  • Proven track record in driving growth for digital products and services.
  • Experience in owning P&L of a product/category, and driving growth in high-performance environments.
  • Strong analytical skills, with ability to leverage data to make informed decisions.
  • Deep understanding of growth metrics, including CAC, LTV, conversion rates, and engagement.
  • Expertise in using marketing tools, analytics platforms, and growth frameworks to drive business performance.
  • Excellent communication and interpersonal skills with a collaborative mindset.
  • Proven ability to work with cross-functional teams and external partners to drive growth.

Why Work with Us?

  • Opportunity to work on high-impact, innovative financial products that can transform millions of lives.
  • Direct influence on customer acquisition, retention, and overall business growth in a trusted brand.
  • Dynamic team culture with collaboration, learning, and continuous growth.

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