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Digital Marketing Manager

2 weeks ago


Navi Mumbai, Maharashtra, India Zigsaw Full time

Role Overview:

The Digital Marketing Manager will be responsible for developing and executing end-to-end performance marketing campaigns tailored to quick commerce and e-commerce platforms. This includes planning platform-specific promotional activities, collaborating with quick commerce partners, and leveraging platform analytics tools.

Key Responsibilities:

  • Develop and execute performance marketing campaigns across quick commerce and e-commerce platforms
  • Plan and implement platform-specific promotional activities, including sponsored listings and banner ads
  • Collaborate with quick commerce partners to implement co-branded campaigns and exclusive offers
  • Monitor campaign performance metrics and optimize campaigns using A/B testing and keyword optimization
  • Allocate and manage budgets for performance marketing campaigns
  • Work closely with the creative and content teams to develop high-performing ad creatives and messaging
  • Partner with supply chain teams to ensure sufficient stock availability during promotions

Benefits:

  • Competitive salary and benefits package
  • Opportunity to work with a dynamic and innovative company
  • Collaborative and fast-paced work environment