Senior Web Manager

2 weeks ago

Ajmer, Rajasthan, India beBeeWebManager Full time ₹ 15,00,000 - ₹ 20,00,000
Job Description

We are seeking a seasoned professional to spearhead the management of our website's frontend user experience. This key role will be responsible for overseeing the look, feel, and performance of our site, ensuring seamless integration with business objectives.

Key Responsibilities
  1. Frontend Product Ownership
  • Define and execute the website frontend roadmap aligned with business goals, driving UI/UX improvements to ensure consistency across devices.
  • Partner with tech/design teams to deliver fast, responsive, and user-friendly pages that drive engagement and conversion.
  1. Content & Creative Strategy
  • Manage all website content updates – banners, landing pages, product launches, and campaign rollouts – to ensure timely execution and optimal results.
  • Collaborate with design and marketing teams to optimize creatives for maximum engagement and conversions.
  • Own the content calendar to ensure smooth execution of campaigns.
  1. Feature Launches & Experimentation
  • Conceptualize and launch new website features to enhance engagement (e.g., improved CLP sorting, dynamic landing pages, interactive modules).
  • Drive personalization initiatives (custom user journeys, product recommendations, homepage variations) to elevate user experience.
  • Plan and execute A/B and multivariate tests to optimize layouts, content placements, and new features.
  • Track outcomes of experiments and scale successful initiatives.
  1. Performance Tracking & Insights
  • Monitor website KPIs: load speed, CTR, bounce rate, session time, conversion rate.
  • Build performance dashboards and deliver actionable insights to leadership, informing data-driven decisions.
  • Continuously improve frontend performance and user experience based on data and testing outcomes.
  1. Cross-Functional Leadership
  • Work with marketing, merchandising, and product teams to align website initiatives with business objectives, fostering collaboration and synergy.
  • Collaborate with engineering and design teams to prioritize frontend features and improvements.
  • Act as the voice of the user, ensuring customer-centric thinking in all website decisions.
Key Metrics of Success
  • Website performance: +10–15% improvement in speed and responsiveness.
  • Campaign execution: 100% on-time rollout of content and creative updates.
  • Engagement uplift: Increase CTR and session duration through new features and personalization.
  • Conversion impact: Measurable uplift in CVR via A/B testing and UX improvements.
  • Experimentation cadence: At least 2 experiments per month with documented learnings.

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