Mobile Games Growth Strategist

8 hours ago


Belgaum, Karnataka, India beBeeUserAcquisition Full time ₹ 30,00,000 - ₹ 50,00,000
About the Role

As a User Acquisition Specialist, you will oversee the entire user acquisition lifecycle, from campaign strategy to in-depth performance analysis. Your primary objective is to acquire high-quality users at scale and maximize long-term return on investment (ROI).

This position requires a unique blend of technical expertise, strategic thinking, analytical rigor, and creative collaboration. You will work closely with cross-functional teams to drive business growth and improve user engagement.

The ideal candidate will have 4+ years of hands-on experience in user acquisition for mobile games, preferably in social, hypercasual, or casino markets. They will possess a strong working knowledge of major ad platforms, such as Meta, Google Ads, TikTok, and Apple Search Ads, as well as MMPs like AppsFlyer and Adjust.

You will be responsible for planning, launching, and optimizing UA campaigns, managing daily campaign performance, and implementing structured A/B tests. You will also collaborate with the creative team to brief, conceptualize, and test ad creatives, analyzing their performance using key metrics and translating findings into actionable insights.

To succeed in this role, you must have a deep understanding of UA KPIs, such as CPI, CAC, ROAS, ROI, LTV, and retention. You will be proficient in data analysis and visualization tools, such as Excel, SQL, Looker Studio, Tableau, or equivalent, and possess strong analytical, mathematical, and problem-solving skills.

As a User Acquisition Specialist, you will play a critical role in driving business growth and improving user engagement. If you are a motivated and data-driven professional with a passion for scaling mobile games, we encourage you to apply for this exciting opportunity.



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