Expert Digital Food Marketing Specialist

2 days ago


India beBeeMarketing Full time ₹ 6,00,000 - ₹ 12,00,000
Lead Food Social Media Expert

The role of a Lead Food Social Media Expert is a leadership position that involves managing and growing the online presence of our company across various social media platforms.

This involves creating and posting original and engaging content for social media platforms, interacting with followers, responding to queries and feedback, and building relationships with our online community.

Monitoring and evaluating social media performance using analytics tools, collaborating with other teams to ensure brand consistency and customer satisfaction, identifying and leveraging new social media trends, platforms, and influencers to increase brand awareness and reach are also key responsibilities.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies that align with business goals.
  • Create and curate high-quality content for social media platforms that resonates with our target audience.
  • Build and maintain strong relationships with our online community through regular engagement and interaction.
  • Monitor and analyze social media performance using analytics tools to inform future marketing strategies.
  • Collaborate with cross-functional teams to ensure brand consistency and customer satisfaction across all touchpoints.
  • Stay up-to-date with the latest social media trends, platforms, and influencers to identify opportunities for growth and improvement.
Requirements:
  • Degree or certification in marketing, communications, or a related field.
  • Proven experience as a social media manager, preferably in the food or lifestyle industry.
  • Excellent communication and marketing skills.
  • Knowledge and passion for food and cooking.
  • Proficiency in social media tools and analytics.
  • Knowledge of SEO, keyword research, and web content best practices.


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