Digital Content Strategist
2 weeks ago
We are seeking a Digital Content Strategist to join our team. This key role will play a critical part in developing and implementing a comprehensive digital content strategy across various platforms.
Key Responsibilities:
- Create engaging digital content that resonates with our target audience, aligning with our brand values and unique offerings.
- Digital Marketing Expertise:
- Enhance our online presence by leveraging social media, SEO, and content marketing techniques to attract prospective families and drive enrolment.
- Brand Development:
- Strengthen our brand identity through compelling storytelling and visual representation, ensuring our message is clear and consistent.
- Collaboration:
- Work closely with faculty, administration, and external partners to ensure cohesive messaging and a unified approach to marketing initiatives.
- Strategic Planning:
- Develop comprehensive marketing plans that align with our mission and vision, driving effective outreach and engagement across various platforms.
Required Skills and Qualifications:
- Video Editing Tools (e.g., CapCut, InShot): 1-2 years of experience
- Social Media Analytics and Basic Reporting
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
- 3-6 years of experience in Content Strategy, Digital Marketing, SEO, and Content Marketing
Nice to Have Skills:
- Data Analysis
- Project Management
- Familiarity with School Information Systems
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