
D2C Creative Lead
5 days ago
We are seeking an experienced Creative Strategist to join our team and develop effective ad strategies for our Direct-to-Consumer (D2C) brands.
A successful candidate will have a proven track record in Paid Media Creative Strategy, with a strong understanding of audience psychology, ad creatives, hooks, and what drives performance. They will analyze data, optimize ad creatives, and execute ad strategies that drive real growth for our D2C brands.
In this role, you will work closely with industry experts in performance marketing, shape ad strategies for exciting D2C lifestyle brands, and stay up-to-date with industry trends and best practices in creative strategy.
Key Responsibilities:
- Analyze data to improve campaign ROI and optimize ad creatives
- Develop and execute ad strategies that drive real growth for D2C brands
- Collaborate with the performance marketing team to ensure alignment and efficiency
- Stay current with industry trends and best practices in creative strategy
Requirements:
- 5+ years of experience in Paid Media Creative Strategy
- Strong understanding of audience psychology, ad creatives, hooks, and what drives performance
- Excellent communication and problem-solving skills
- Ability to think creatively and strategically to drive measurable results
- Experience working with D2C brands is preferred
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