Content Marketing Specialist

5 days ago


Mumbai, Maharashtra, India LOGISPRINT SOLUTIONS PRIVATE LIMITED Full time
Job Title: Content Marketing Specialist

LogiNext seeks a skilled Content Marketing Specialist to drive the growth of its rich content strategy.

The ideal candidate will be responsible for developing and analyzing offline and online content behind every communication of LogiNext, ensuring that all marketing material aligns with our brand identity.

We are looking for someone with hands-on experience in creative business writing and communication, web analytics tools, and expertise to turn creative ideas into effective content marketing.

With exposure to large-scale cloud SaaS-based software companies or from B2B domain, you should have an ability to perform in agile and multi-tasking work environments.

Key responsibilities include:

  • Developing and distributing content and driving qualified traffic to our front door.
  • Fully utilizing the content/editorial calendar to stick to industry-standard content marketing and amplification processes.
  • Maintaining social media presence, identifying trends and insights, and optimizing spend and performance based on those insights.
  • Collaborating with internal teams to create landing pages and optimize user experience.
  • Experimenting with various organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.

An estimated salary for this position is around $80,000 - $120,000 per annum, depending on location and experience.



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