Senior Product Marketing Leader

1 week ago


Hyderabad, Telangana, India Innovapptive Global Solutions Pvt Ltd Full time
Job Overview:

Innovapptive Global Solutions Pvt Ltd is seeking a senior product marketing leader to join our team. As a seasoned professional with deep expertise in positioning, messaging, and storytelling, you will be responsible for driving the growth of our connected worker platform. You will lead a world-class team of product marketers and collaborate with sales teams, solution consultants, and executives to drive business growth.

Key Responsibilities:
  1. Develop and execute a marketing strategy for Innovapptive's maintenance, operations, and inventory product line
  2. Define personas and messaging, creating compelling sales and campaign content that resonates with key buyers
  3. Leverage business and product updates, marketplace insights, and customer feedback to enhance our storytelling and connect with our audiences effectively
  4. Equip sales teams with enablement tools and assets that support pipeline growth and deal closures
Requirements:
  • 12+ years of experience in B2B product marketing for the North American region
  • Proven ability to hire, coach, and lead high-performance teams
  • Strong storytelling skills with a history of developing impactful positioning and messaging
  • Results-driven, comfortable with both analytical and creative aspects of marketing
  • Exceptional organizational skills with the ability to shift between strategic leadership and hands-on execution
What We Offer:
  • A positive, open, and highly-innovative environment and team
  • Entrepreneurial spirit with unlimited opportunity to grow
  • Opportunity to work with leading global brands on exciting and impactful projects
Salary:

$150,000 - $220,000 per annum, depending on experience



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