Marketing Specialist

4 days ago


Jaipur, Rajasthan, India Gxpress Full time

About Gxpress

We are a leading logistics company seeking an enthusiastic Marketing Executive to join our team. As an integral part of our marketing efforts, you will be responsible for developing and executing marketing plans to reach targets from brand awareness to product promotion.

Key Responsibilities

  • Conduct market research to understand consumer requirements, habits, and trends
  • Brainstorm and develop creative marketing campaigns to engage our target audience
  • Assist in outbound and inbound marketing activities, including content development, advertising, and events planning
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through various channels, such as social media and email
  • Analyze marketing data, campaign results, conversion rates, and traffic to inform future marketing strategies

Requirements and Skills

  • Thorough understanding of marketing elements, including traditional and digital marketing, and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software, Adobe Creative Suite, CRM, and web analytics
  • Knowledge of HTML, CSS, and web development tools, such as Dreamweaver (desired)
  • Well-organized and detail-oriented individual with exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind
  • Bachelor's degree in marketing or related field, MBA in marketing preferred


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