Data Analyst

2 days ago

Allahabad, Uttar Pradesh, India beBeeInfluencer Full time ₹ 12,00,000 - ₹ 18,00,000
Role Overview

We are a digital marketing services company that brings together data and technology to deliver new-age creative solutions.

As a data analyst, you will play a critical role in measuring ROI, understanding audience impact, and guiding strategic influencer decisions for our clients.

Responsibilities
  • Collect, clean, and analyze influencer campaign data from multiple sources (Instagram, YouTube, TikTok, X, Meta Business Suite, affiliate dashboards, and third-party tools).
  • Prepare visually appealing PowerPoint presentations reflecting data, insights, and analytics.
  • Identify high-performing influencers and trends across platforms to optimize future campaigns.
  • Work closely with strategy, account management, and creative teams to provide insights that shape influencer selection and content direction.
  • Build predictive models for influencer performance and audience impact.
  • Conduct competitive benchmarking and market analysis for influencer marketing campaigns.
  • Provide post-campaign analysis with clear storytelling (data → insights → recommendations).
  • Ensure accuracy and integrity of reporting through QA checks and best practices.

Key Requirements:

  • Bachelor's degree in any relevant field.
  • 0-2 years of experience in data analysis (experience in influencer marketing, digital marketing, or media analytics is a big plus).
  • Excellent at MSExcel, MSPowerPoint, and presentation skills.
  • Familiarity with influencer marketing tools.
  • Understanding of digital marketing metrics (CPM, CPC, CPA, ROI, ROAS).
  • Excellent communication and data storytelling skills.
  • Strong attention to detail and ability to work with multiple stakeholders.

Why Choose This Role?

  • Opportunity to work with a fast-paced, growing agency servicing some of the biggest brands in the region.
  • Chance to empower yourself to create your own Moment of Truth.
  • Recognition as a

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