
Digital Collections Expert
15 hours ago
Collections Specialist Role Overview
The collections specialist is responsible for designing, executing, and optimizing digital outreach strategies to improve customer engagement and recovery.
This role involves managing digital vendors, campaign platforms, and analytics to drive business outcomes across delinquency buckets.
Key responsibilities include:
- Developing and maintaining a campaign calendar aligned with business priorities and regulatory guidelines.
- Collaborating with internal teams to align messaging, tone, and escalation protocols.
- Utilizing the campaign builder platform to configure and allocate customer segments across delinquency buckets, channels, and vendors.
- Ensuring dynamic allocation logic based on risk scores, payment behavior, and campaign responsiveness.
- Continuously monitoring and refining allocation rules to optimize recovery outcomes and operational efficiency.
- Managing digital campaign vendors and platforms, ensuring performance, compliance, and seamless integration with internal systems.
Qualifications & Skills
To succeed in this role, you will need:
- A Bachelor's or Master's degree in Marketing, Business, Analytics, or a related field.
- 5–10 years of experience in digital marketing, collections strategy, or campaign management.
- Experience in financial services, NBFCs, or fintech is preferred.
- Proficiency in campaign platforms, SQL, and visualization tools.
- Familiarity with CRM systems, CFRs, and data integration workflows.
- Understanding of compliance frameworks and ORM documentation.
Benefits of the Job
This role offers the opportunity to work in a fast-paced, cross-functional environment and contribute to business growth.
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