Channel Activation Specialist
2 weeks ago
About Zydus Wellness
Zydus Wellness is the consumer arm of Zydus group, a leading pharma giant established as Cadila Laboratories in 1952.
We have been contributing to building a healthy India since 1988 with a strong portfolio of Super Brands - Sugar Free, Complan, Everyuth, Nutralite, Glucon-D, Nycil and Sampriti.
Our Brands enjoy strong leadership positions in their respective categories and have a strong heritage built over years of trust with our consumers.
With a combined sales engine that has doubled its direct reach, strengthened customer relationships, enhanced last mile shelf presence, and optimized cost to serve, we are well-positioned to drive growth.
The role of Channel Activation Executive plays a crucial part in ensuring business hygiene and setting the right standards for E-commerce operations.
E-commerce Business Overview
E-commerce is the fastest growing channel, driving rapid expansion. Our team works closely with online retailers to drive business through effective content, assortment, and activations.
We prioritize sustainable growth by focusing on fundamentals and evolving rapidly with the FMCG E-commerce landscape.
About the Role
- The Channel Activation Executive will collaborate with the E-com team, supporting them in meeting business objectives through strong business fundamentals.
- This role requires close collaboration with internal stakeholders (Marketing, Supply Chain, Finance) and external partners (Agencies, Retail Operations) to ensure successful deliverables.
- The person will have to maintain high levels of accuracy and efficiency while working under pressure.
Key Responsibilities
- Publishing various MIS reports as required
- Supporting tech support for the platforms being used
- Processing PR/PO as required
- Supporting CAM in creating business plans, monitoring, and analysis
- Supporting head in creating required reports, analysis, presentations, etc.
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