Creative Leader

2 weeks ago

Mumbai, Maharashtra, India beBeeCreative Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Brand Manager Job Description

We are seeking a highly skilled Brand Manager to join our team and take on the challenge of building and growing one of India's most loved consumer health brands.

This role requires a strategic thinker who can blend creativity, analytical rigor, and technical expertise to drive business growth.

The ideal candidate will have experience in brand management, content-led marketing, or performance-driven creative, with a strong track record of delivering successful campaigns and projects.

We are looking for a clear communicator, structured problem-solver, and proactive executor who can work cross-functionally across teams to drive results.

This is an excellent opportunity for a talented Brand Manager to take their career to the next level and make a meaningful impact on a leading consumer health brand.

Key Responsibilities:
  • Brand Positioning & Voice: Define and protect the brand's core identity and tone across every channel.
  • TOF & MOF Communication Strategy: Lead the planning and execution of content, influencers, hero campaigns, and IPs that build awareness, consideration, and trust.
  • TOF/MOF Media Integration: Work with the performance team to build effective full-funnel narratives. Ensure our TOF/MOF assets are not just creative, but also converting.
  • Communication Systems & IPs: Build repeatable and scalable content formats, not just one-off campaigns.
  • Brand Consistency Across Touchpoints: Ensure uniformity across all consumer assets.
  • Organic Growth & Search Volumes: Drive top-of-funnel visibility and consistent storytelling.
  • Brand Health Tracking: Run quarterly brand health trackers (awareness, NPS, trust), and use the insights to influence content, performance, and category priorities.
Requirements:
  • 4-6 years of experience in brand management, content-led marketing, or performance-driven creative.
  • Experience in consumer brands, wellness, beauty, or D2C is a plus.
  • Strong analytical thinker can break down creative performance, spot insights in data, and connect inputs to outcomes.
  • Clear communicator, structured problem-solver, proactive executor.
  • Comfortable working cross-functionally across performance, content, category, and design.
  • Owner mind-set - you push things forward without waiting for instructions.

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