
Digital Campaign Strategist
22 hours ago
Job Opportunity: Performance Marketing Specialist
Our company is looking for a highly skilled Performance Marketing Specialist to join our team. In this role, you will be responsible for managing and optimizing paid campaigns across various platforms.
The ideal candidate will have a strong understanding of digital advertising and data analysis. You should be able to plan, launch, and optimize campaigns to achieve maximum ROI and Conversion Rate Optimization (CRO).
- Develop and execute comprehensive campaign strategies to meet business objectives.
- Manage and analyze campaign data using tools like Google Analytics 4 (GA4) and Google Tag Manager.
- Collaborate with cross-functional teams to ensure high-performing landing pages and funnel design.
- Stay up-to-date with industry trends and emerging technologies to improve campaign performance.
Key Qualifications:
- 2–4 years of experience in performance marketing, preferably in eCommerce and lead generation environments.
- Proven expertise in managing paid campaigns on Meta Ads and Google Ads.
- Strong analytical skills to track key metrics like CPA, ROAS, CTR, and Conversion Rates.
- Familiarity with marketing AI tools for campaign automation and scaling.
Benefits:
Competitive salary range: 3 LPA - 4.8 LPA
Flexible work hours: 50-60 hours/week
Hybrid work culture: Work from office or remotely
Located in Noida Sec 67, Ecosphere Coworking space
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