Chief Creative Storyteller

3 days ago

Salem, Tamil Nadu, India beBeeBrand Full time ₹ 15,00,000 - ₹ 25,00,000
Job Purpose

The Senior Copywriter is accountable for upholding the company's market position by contributing to:

• Success of assigned client accounts through provision of innovative brand strategy and effective execution thereof.

• Acquisition of new client accounts through provision of novel brand strategies during pitches.

• Creation of unique, creative solutions across various platforms.

• Smooth inter-department collaboration.

  • Role Responsibilities & Deliverables:
  • 1. Strategic

• Collaborate with content partners to generate new concepts and opportunities.

• Develop case studies alongside the Account Management team for use in award entries, partnerships, and pitches.

  • 2. Communication & Coordination:

• Attend mid-size campaign briefs led by the Account Management team.

• Regular meetings with clients every two weeks to assess client satisfaction with creative strategy and execution, and foster relationship-building.

  • 3. Creative Strategy:

• Analyze client briefs in conjunction with the account management team.

• Develop brand strategy and execution plans based on decoded client briefs for campaigns.

• Brand strategy development for new client pitches.

• Pitch mid-size campaigns to clients along with the Account Management team.

• Experiment with new content formats that can be utilized for client pitches, client briefs, and new partnerships.

• Research emerging trends and insights that can be applied for client pitches, client briefs, and new partnerships.

  • 4. Creative Execution:

• Create contextual, innovative content.

• Collaborate with functional teams to execute client briefs.

• Work closely with arts & graphics, video, and production teams to co-create content.

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