
Lead Content Specialist
5 days ago
We are seeking a seasoned content specialist to create engaging narratives that drive business results.
Key Responsibilities:
- Create compelling content across various formats including blogs, case studies, social media posts, and web pages.
- Collaborate with stakeholders to translate business needs into impactful stories that drive growth.
- Stay ahead of industry trends and research to maintain content freshness and relevance.
- Apply SEO best practices to enhance visibility and drive organic traffic.
- Maintain brand voice and tone consistency across all touchpoints.
- Oversight of the content process from ideation to final approvals.
- Manage the editorial calendar and ensure timely delivery of projects.
- Partner with design to bring content to life visually through infographics, eBooks, and other creative assets.
- Review and refine content from others, providing constructive feedback.
- Analyze data to measure impact and fine-tune content strategy.
- Guide and mentor junior writers to elevate team output and quality.
Requirements:
- 4–12 years of content experience in the IT sector.
- Bachelor's degree in English, Journalism, Marketing, or similar (Master's preferred).
- Exceptional writing, editing, and storytelling skills with experience in writing for diverse formats and audiences.
- Strong understanding of SEO principles and content performance analysis.
- Proficiency in CMS tools such as WordPress and analytics platforms.
- Able to lead, coach, and collaborate in a fast-paced agile environment.
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