
Director of Brand Marketing
2 days ago
We are seeking a seasoned Senior Brand Director to lead and execute our brand marketing strategy across multiple product lines. The ideal candidate will have a proven track record of driving business growth through effective brand positioning, messaging, and activation.
Key Responsibilities:
Strategic Leadership:
- Own the development and execution of the overall brand marketing strategy.
- Align brand plans with business objectives, sales targets, and market expansion goals.
- Develop and maintain strong brand positioning strategies for multiple SKUs and service categories.
- Ensure consistency across packaging, in-store visibility, ATL/BTL promotions, and product launches.
- Oversee all aspects of brand marketing, including social media, SEO/SEM, content creation, and CRM.
- Drive ROI-focused campaigns for customer acquisition, engagement, and retention.
Requirements:
- 8+ years of progressive marketing experience, with at least 5 years in a leadership role.
- Proven success in FMCG, consumer products, or service-based businesses.
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Brand Strategy Director
1 week ago
Mumbai, Maharashtra, India Publicis Groupe Full timeWe are looking for a Brand/Account Planning Director teammate. The ideal candidate should be a Strategic Planner in the advertising industry, with a focus on developing communication strategies for brands. Experience: 3+ Years of Agency experience Location: Mumbai (onsite) Responsibilities: • Thoroughly understand the client's problem and draw out...