Digital Marketing Specialist

1 month ago


Navi Mumbai, Maharashtra, India Pixelo Digital Full time
About Pixelo

We are a B2B demand generation and product company that specializes in accelerating sales for our clients through innovative marketing strategies.

At Pixelo, we pride ourselves on our team's expertise in growth marketing and go-to-market capabilities. Our dedication to staying ahead of industry trends enables us to deliver exceptional results tailored to meet the individual needs of each client.

Job Description: SEO Associate

We are seeking a proactive and detail-oriented SEO Associate to join our marketing team. The ideal candidate will assist in implementing SEO strategies to improve website visibility and drive organic traffic.

This role offers an exciting opportunity to develop your skills and contribute to our digital marketing efforts.

Key Responsibilities:
  • Conduct in-depth competitor analysis to identify backlink opportunities and optimize our website's online presence.
  • Execute guest blogging outreach to secure high-quality backlinks and enhance our brand's authority.
  • Manage infographic submissions to relevant websites and platforms to increase our online visibility.
  • Perform directory submissions to enhance our website's visibility and reach a wider audience.
  • Conduct technical SEO audits to identify and rectify on-page and off-page SEO issues, ensuring our website is optimized for search engines.
  • Implement on-page SEO optimization strategies to improve our website's rankings and drive more organic traffic.
  • Collaborate with the content team to develop effective content marketing strategies that align with our business goals.
  • Utilize SEO tools like Google Analytics (GA), Google Search Console (GSC), SEMrush, Ahrefs, and Moz to monitor and analyze website performance, identifying areas for improvement.
  • Stay updated with the latest SEO trends, algorithms, and best practices to ensure our website remains competitive.
Requirements:
  • Bachelor's Degree in Marketing, Communications, or a related field.
  • 1-2 years of experience in SEO or digital marketing.
  • Proficiency in SEO tools like Google Analytics, SEMrush, or Ahrefs.
  • Strong analytical skills and attention to detail.
Estimated Salary: $60,000 - $80,000 per year

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