Digital Marketing Strategist

3 weeks ago


India Digital Ninja Full time
Role Overview

We are seeking a skilled Digital Marketing Specialist to join our team at Digital Ninja. As a key member of our marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies that drive business growth and improvement in online visibility.

About the Role

The ideal candidate will have 2-5 years of experience in SEO with a proven track record of improving organic rankings and traffic. You should possess strong analytical skills, proficiency in SEO tools like SEMrush, and excellent written and verbal communication skills.

Key Responsibilities
  • Search Engine Optimization (SEO): Conduct in-depth keyword research, implement SEO strategies, optimize on-page elements, and monitor website traffic and rankings using tools like Google Analytics and Search Console.
  • Link Building and Content Creation: Develop and execute link-building strategies, collaborate with content creators to ensure SEO best practices, and stay updated with the latest search engine algorithms and industry best practices.
  • Technical SEO and Analysis: Identify and resolve technical SEO issues, understand schema markup, crawl budgets, and page speed optimization, and analyze website performance using data-driven insights.
Qualifications and Requirements
  • Bachelor's degree in Marketing, IT, or a related field.
  • 2-5 years of experience in SEO with a proven track record of improving organic rankings and traffic.
  • Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog.
  • Strong understanding of technical SEO, including schema markup, crawl budgets, and page speed optimization.
  • Familiarity with CMS platforms like WordPress.
  • Analytical skills with experience in using Google Analytics and Search Console.
  • Excellent written and verbal communication skills.
Preferred Skills
  • Experience with local SEO and optimizing for Google My Business.
  • Basic understanding of HTML, CSS, and JavaScript as it relates to SEO.
  • Familiarity with content marketing strategies.

Estimated Salary: $120,000 - $360,000 per year



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