Amazon Advertising Campaign Specialist

2 days ago

Pune, Maharashtra, India beBeeDigitalMarketing Full time ₹ 10,00,000 - ₹ 20,00,000

About this role:

We are seeking a skilled Digital Marketing Strategist to drive the success of our advertising campaigns across various marketplaces.

Key Responsibilities:

  • Monitor daily campaign performance, analyze metrics, and take data-driven decisions to optimize ROI.
  • Develop and implement keyword strategies, bid strategies, and targeting methods to enhance campaign efficiency.
  • Analyze and interpret key metrics such as ACOS, ROAS, CTR, and CPC to inform decision-making.
  • Utilize Amazon's advertising tools, reporting systems, and third-party analytics platforms to extract insights and optimize campaigns.
  • Collaborate with the marketing team to allocate and optimize advertising budgets across multiple product lines.
  • Work with the sales and product teams to align advertising goals with overall sales objectives.

Required Skills:

  • Minimum 1+ years of hands-on experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands, etc.).
  • Proven experience in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
  • Strong proficiency in Excel, Google Sheets, and data visualization tools.
  • In-depth understanding of Amazon's ecosystem, including keyword targeting, product targeting, bidding strategies, and reporting metrics.
  • Excellent written and verbal communication skills, with the ability to prepare reports and collaborate across teams.

The ideal candidate will possess strong analytical and problem-solving skills, with the ability to think creatively and strategically.

We offer a competitive salary package, as well as opportunities for professional growth and development.

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