
Lead Digital Advertising Campaigns
1 day ago
Lead a team of skilled media buyers to develop and execute performance-based advertising campaigns across multiple digital platforms, focusing on ROI and cost-efficient conversions.
Key Responsibilities:
- Campaign Strategy Development: Plan and execute campaign strategies that drive measurable results, balancing scale and cost efficiency.
- Creative Asset Management: Collaborate with creative teams to develop engaging ad content tailored to specific audiences.
- Trend Analysis and Platform Updates: Stay up-to-date with industry trends and platform updates to ensure we remain competitive.
- Performance Metrics Analysis: Analyze campaign performance, identifying areas for improvement and adjusting bids, targeting, and creative assets to maximize ad efficiency.
- Team Collaboration: Foster a collaborative environment between media buyers, creatives, and analytics teams to drive business growth.
Required Skills and Qualifications:
- Minimum 2 years of experience in performance-based media buying.
- Demonstrated success in managing high-performance campaigns.
- Proficiency in tools like Google Ads, Facebook Ads Manager, TikTok Ads, and programmatic platforms.
- Strong knowledge of performance metrics (CPC, CPM, CPA, ROAS, etc.).
- Familiarity with analytics tools like Google Analytics and tracking platforms.
- Strong analytical and problem-solving abilities.
- Excellent communication and teamwork skills.
Why Join Us?
- Competitive salary and performance bonuses.
- Opportunity to work with a data-driven and innovative team.
- Career growth in the dynamic field of digital advertising.
- Access to cutting-edge advertising tools and platforms.
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