
Chief Brand Solutions Officer
12 hours ago
As a Brand Strategist, you will be responsible for creating and executing brand solutions that meet client objectives.
- You will lead effective ad campaigns for iconic and legacy brands, having thorough knowledge of the plan in hand for accounts under your purview.
- Interacting with clients to understand briefs, campaign planning, management, monthly evaluation, and discussing solutions to enhance the brand's position.
- Developing monthly digital marketing plans to meet brand objectives basis the client brief, setting timelines for projects basis the brand priorities.
- Managing client expectations by keeping them informed on various activities.
- Timely reporting of the brand performance to the client as per the pre-decided scope, identifying learnings and implementing suggestions to the strategy basis of the report.
- Becoming the primary custodian for the brand when it is an integrated account, simultaneously setting internal processes for efficient team management and workflow.
- Managing and overseeing the work of a group of team members to ensure the timely delivery of day-to-day brand requirements.
- Providing training support to the team as and when required and providing guidance.
- Identifying key performers within the team and mapping out a growth plan and creating a succession plan.
- Analyzing data, drawing insights, and making data-driven recommendations.
- Collaborating with cross-functional teams such as creative, content, and technical teams to develop and execute digital marketing campaigns.
- Ensuring effective communication and coordination among team members.
- Identifying opportunities to upsell additional digital marketing services to existing clients.
- Staying updated with the latest trends, tools, and best practices in digital marketing.
- Strong Communication & Time management skills
- Strong attention to detail, problem-solving attitude, and having an analytical mind
- Excellent client servicing skills
- Technical knowledge of Google Analytics or other marketing analytics platforms
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