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Marketing and Brand Management Specialist

2 weeks ago


Noida, Uttar Pradesh, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 14,00,000
**Job Title:** Marketing and Brand Management SpecialistWe are seeking a highly motivated and experienced marketing professional to join our dynamic team. The ideal candidate will have a solid foundation in strategic marketing, brand management, and go-to-market strategies, with hands-on experience in developing marketing collateral, implementing STP frameworks, and managing the marketing mix.**Key Responsibilities:
  • Develop and Implement Go-To-Market Strategies: Create and execute comprehensive go-to-market plans that align with business objectives and drive brand growth.
  • Manage Brand Consistency: Ensure consistent branding across all marketing channels and touchpoints.
  • Drive Product Positioning: Optimize product positioning to maximize market visibility and appeal.
  • Create Marketing Collateral: Design and develop engaging marketing materials such as brochures, decks, and content.
  • Execute Multi-Channel Campaigns: Plan and execute multi-channel campaigns to reach target audiences.
  • Analyze Performance Metrics: Track and analyze key performance metrics to inform future marketing strategies.
**Requirements:
  • Bachelor's Degree in Marketing or Related Field: A degree in marketing or a related field is required, with an MBA preferred.
  • Strong Understanding of Marketing: Excellent knowledge of marketing principles, concepts, and best practices.
  • Excellent Communication and Project Coordination Skills: Strong communication and project coordination skills are essential for success in this role.
  • At Least 2 Years of Experience: A minimum of 2 years of experience in marketing or a related field is required.