Ecommerce Team Lead
11 hours ago
**About the Role**
SkyLark Digi Solutions is a global digital transformation company specializing in ecommerce, digital marketing, and IT services. We are looking for a talented Digital Marketing Manager to join our team in Chennai.
As a key member of our digital marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies to drive business growth. You will work closely with cross-functional teams to identify opportunities and develop innovative solutions.
**Responsibilities:**
- Develop and execute digital marketing strategies to achieve business objectives
- Lead the company's social media presence, creating engaging content and managing brand reputation
- Execute SEO efforts to improve website visibility and search engine rankings
- Create online newsletters, promotional emails, and distribute them through various channels
- Collaborate with designers to develop creative content ideas and enhance user experience
- Analyze the performance of digital marketing efforts using web analytics tools
**Requirements:**
- 14-20 years of experience in digital marketing
- Expertise in platforms like Shopify, Magento, and Salesforce
- Strong understanding of digital marketing concepts, SEO/SEM, Google AdWords, and email campaigns
- Proven experience with B2C social media and content creation
- Proficiency in web analytics tools and ad-serving tools
- Experience leading a team and working in delivery environments for US/UK clients
- Analytical mindset, critical thinking, and excellent communication skills
**Compensation:** The estimated salary for this position is ₹25,00,000 - ₹35,00,000 per annum, depending on experience.
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