Strategic Marketing Specialist
2 days ago
**Company Overview**
360 Circle Infotech Private Limited is a software development company founded in June 2022. Our mission is to help individuals, families, and organizations grow and connect with each other. With a lifetime of experience, we strive to create innovative solutions that bridge the gaps in connectivity.
We are a fast-growing organization with a team of 20-50 employees based in Chandigarh, India.
**Job Description**
We are seeking an experienced Strategic Marketing Specialist to join our team at 360 Circle Infotech Private Limited. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies to promote our products and services.
You will work closely with our management team to identify target markets, create compelling campaigns, and analyze market trends. This is a full-time position based in Chandigarh, India.
**Responsibilities:**
- Develop and execute marketing strategies to promote our products and services.
- Conduct market research to identify target markets and customer preferences.
- Create and manage engaging content for marketing campaigns across various channels.
- Collaborate with our design team to create visually appealing and impactful marketing materials.
- Monitor and analyze market trends, competition, and customer feedback.
- Manage and optimize digital marketing campaigns, including SEO, SEM, and social media.
- Track and report on marketing campaign performance and ROI.
**Requirements:**
- 4 to 6 years of experience in marketing, preferably in the software industry.
- Proven track record of developing and executing successful marketing strategies.
- Strong analytical skills to identify market trends and customer insights.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing platforms and tools, including SEO, SEM, and social media.
- Creative mindset with the ability to generate innovative ideas.
- Strong project management and organizational skills.
- Ability to work independently and collaborate effectively with cross-functional teams.
- Bachelor's degree in marketing or a related field.
The estimated salary for this position is ₹8,00,000 - ₹12,00,000 per annum.
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