
Digital Campaigns Manager
2 days ago
About Our Team:
We're a dynamic beauty products brand that brings innovative, high-performance solutions to the digital-first consumer.
Key Responsibilities:
- Develop and execute impactful campaigns across digital and marketplace platforms.
- Manage performance metrics and generate actionable insights to drive revenue growth.
- Conduct A/B tests on creatives, audiences, and funnels to optimize campaign effectiveness.
- Implement retargeting and remarketing strategies to enhance customer engagement.
- Optimize marketplace visibility and campaigns for better conversions.
- Coordinate with brand and design teams for high-performing creatives.
- Recommend data-driven improvements to enhance campaign effectiveness and growth.
- Stay up-to-date with digital marketing trends and best practices.
Requirements:
- 3-6 years of experience in performance marketing (D2C/e-commerce preferred).
- Hands-on expertise with Meta Ads, Google Ads, and Amazon Marketing Services.
- Proficient in analytics tools (Google Analytics or similar).
- Proven ability to scale campaigns and improve return on ad spend.
- Strong analytical and problem-solving skills.
Preferred Qualities:
- Self-starter with ownership and execution focus.
- Comfortable in a fast-paced, high-growth environment.
- Passionate about digital marketing trends and performance optimization.
Experience: 3-6 years
Role Overview: We seek a results-driven Performance Marketing Specialist to drive digital growth across various platforms.
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