Digital Marketing Specialist

17 hours ago


Tirupati, Andhra Pradesh, India beBeeDigitalMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

Job Title: Digital Marketing Specialist

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in Adobe Target and a thorough working knowledge of digital marketing principles.

Key Responsibilities
  • Develop and implement targeted campaigns across multiple channels, leveraging Adobe Target Platform.
  • Analyze data and metrics to inform campaign optimization and improve customer experience.
  • Collaborate with cross-functional teams to ensure seamless integration and alignment with business objectives.
  • Stay up-to-date with industry trends and best practices, applying innovative solutions to drive business growth.
Requirements
  • 4-9 years of experience in digital marketing, with a focus on Adobe Target and related technologies.
  • Proven track record of delivering successful campaigns and driving business results.
  • Excellent communication and interpersonal skills, with the ability to work effectively with diverse stakeholders.
  • Bachelor's degree in Marketing or a related field.
Preferred Qualifications
  • Experience with agile methodologies, including Scrum.
  • Familiarity with data visualization tools, such as PowerBI and Tableau.
  • Knowledge of mobile tagging and integration with Adobe Target.
What We Offer
  • A dynamic and supportive work environment, with opportunities for growth and development.
  • A competitive salary and benefits package.
  • The chance to work with a talented team of professionals, driving innovation and excellence in digital marketing.


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