Creative Storytelling Director

4 hours ago


Bengaluru, Karnataka, India Maker Lab Full time

Grounded in a talent-centric mindset, Maker Lab is a pioneering marketing consultancy that designs and builds bespoke micro-agencies for some of the world's most influential brands. Our cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

As a Creative Storytelling Director, you will be responsible for crafting compelling narratives that drive engagement and inspire action. You will collaborate with our creative team, project managers, and marketing managers to develop innovative concepts and messaging strategies that meet tight production deadlines and high creative standards.

We are seeking a skilled Senior Copywriter who can ideate and craft brand, editorial, and marketing programs that resonate with diverse audiences. Your portfolio should demonstrate best-in-class creative work, showcasing your ability to think strategically and tactically from concept through execution.

The ideal candidate possesses excellent communication and presentation skills, able to articulate and explain creative decisions both internally and to senior brand managers. You should also have outstanding collaboration skills, with a proven ability to work cross-functionally to establish and meet shared outcome-based goals.

In this role, you will be responsible for:

  • Crafting engaging stories that inform, evoke, and surprise
  • Partnering with brand content strategy and brand teams to develop relevant, impactful communication
  • Writing for multiple content formats and channels, including digital, email, social, video, and product
  • Representing the voice and tone of the brand, mentoring junior and freelance writers as needed

To succeed in this role, you should have:

  • 6-8 years of overall integrated campaign/content/brand writing experience, with at least 3-5+ years as a copywriter with product, video, and digital content
  • Experience creating content for the APAC region and markets
  • Award-winning portfolio demonstrating best-in-class creative work
  • Strong language skills in regional markets (IN, JP, KR) would be an advantage
  • Excellent English communication and presentation skills

We offer a competitive salary of $120,000 - $150,000 per year, depending on experience, and a dynamic work environment that values creativity and innovation. If you are a passionate storyteller looking for a challenging role that will help you grow professionally, please submit your application.


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