
Product Portfolio Specialist
1 day ago
We are seeking a highly skilled product portfolio specialist to join our team. The successful candidate will be responsible for developing and executing product strategies, managing product portfolios, and driving business growth.
About the Role:
The primary focus of this role is to develop and execute product strategies that drive business growth. This includes developing 3Y/5Y business plans, preparing market research to gain insights on market, product, and customer behavior, and designing digital marketing strategies.
A key aspect of this role is to manage a portfolio of products - Seed Treatment, Soil Health or Plant Nutrition. The ideal candidate will have strong analytical skills and be able to analyze sales data and market trends to inform product decisions.
This role requires excellent communication and project management skills, with the ability to influence and work collaboratively with cross-functional teams.
Responsibilities:
- Develop and execute product strategies (4Ps)
- Manage portfolio of products - Seed Treatment, Soil Health or Plant Nutrition
- Prepare 3Y/5Y business plans
- Develop and implement digital marketing strategy
- Design demand generation & fulfillment strategy
- Conduct market research to gain insights on market, product, and customer behavior
Requirements:
- MBA in Marketing, ABM, or Rural Management
- 3-5 years of experience in product management, marketing, or strategy
- 5-8 years of experience in sales & marketing
- Belief in sustainable agriculture
- Ability to influence and willingness to travel in rural areas
- Degree in agriculture or allied subjects
- Sales and marketing experience in Agri Input industry (Seeds, Crop Protection or Bio products)
What We Offer:
- Futuristic, fast, flexible, and fun-loving culture
- Excellent learning and growth opportunities
- Vibrant and open work environment
Reporting To:
Chief Marketing Officer
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