Digital Marketing Expert

1 week ago

Aligarh, Uttar Pradesh, India beBeeMarketing Full time ₹ 30,00,000 - ₹ 48,00,000

We are seeking a highly skilled Performance Marketing Specialist to drive our digital marketing efforts. As a key member of our team, you will be responsible for developing and executing end-to-end campaign strategies across multiple platforms.

Your primary objective will be to optimize our online presence through data-driven decision-making, creative problem-solving, and collaborative teamwork. If you have a passion for performance marketing and excel in fast-paced environments, we encourage you to apply.

Key Responsibilities:
  • Campaign Development: Plan, launch, and continuously monitor paid campaigns on Meta Ads and Google Ads platforms to maximize ROI and Conversion Rate Optimization (CRO).
  • Ad Creative: Craft compelling ad copy, visual briefings, and video scripts to enhance engagement and conversion rates.
  • Data Analysis: Utilize tools like Google Analytics 4 and Google Tag Manager to track key metrics and identify areas for improvement.
  • Audience Segmentation: Strategically segment audiences, run A/B tests, and use data insights to refine campaigns for better results.
  • Collaboration: Work closely with cross-functional teams to ensure seamless execution and high-converting landing pages.

Required Skills & Qualifications:

  • Minimum 2 years of hands-on experience in performance marketing, preferably in eCommerce and lead generation environments.
  • Proven expertise in managing paid campaigns on Meta Ads and Google Ads.
  • Candidate Profile: Strong analytical skills, excellent communication abilities, and a solution-focused mindset.

Benefits:

  • Full-time employment with a competitive salary package.
  • Opportunities for growth and professional development.
  • A dynamic work environment with a collaborative team spirit.

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