
Digital Marketing Specialist
23 hours ago
We are seeking a creative and innovative Social Media Professional to join our team. As a key member of our marketing department, you will be responsible for developing and implementing social media campaigns that drive engagement and attract new followers.
Key Responsibilities:
- Develop and implement social media strategies across multiple platforms.
- Create engaging content, including graphics, videos, and captions, that aligns with our brand philosophy and objectives.
- Stay up-to-date on the latest digital and social media trends to inform our strategies.
- Understand paid advertising on social platforms and develop effective content that drives results.
- Drive innovation and creativity in all aspects of social media marketing.
- Analyze campaign effectiveness using metrics such as community growth, traffic, conversations, engagements, leads, and conversions.
Requirements:
- Preferred degree in marketing, communications, or a related field.
- Proven experience as a social media professional or similar role, preferably with a minimum of 2 years of experience in an agency setting.
- In-depth knowledge of various social media platforms, their features, and best practices.
- A creative mindset with the ability to think outside the box and develop innovative social media strategies.
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