Lead Data Insights Strategist
1 month ago
Company Overview:
Epsilon, a global marketing innovator, provides unparalleled data intelligence and customer insights. As a leader in the industry, we offer world-class technology, including loyalty, email, and CRM platforms, as well as data-driven creative and activation.
We bring personalized marketing to consumers across offline and online channels, driving business growth for brands. Our expertise has earned us recognition as the #1 World CRM/Direct Marketing Network and the #1 Largest U. Mobile Marketing Agency.
Salary:$120,000 - $180,000 per year
Job Description:
The Lead Data Insights Strategist is responsible for conducting data science using SAS/SQL/Python and other tools to support various analytic solutions.
Key Responsibilities:
- Develop analytical frameworks to answer questions and solve business problems.
- Perform exploratory data science to identify trends, patterns, and insights.
- Hypothesis testing and reporting statistically significant results.
- Create and present data-driven insights to clients and stakeholders, proficient in storytelling from generated insights.
- Project Management skills with the ability to work independently with minimal support.
- Mentor junior team members on technical and problem-solving aspects.
- Apply multiple algorithms or architectures and recommend the best model with an in-depth description to evangelize data-driven business decisions.
Required Skills and Qualifications:
A Bachelor's/master's degree in a quantitative discipline (Statistics, Economics, Mathematics, Marketing Analytics) and 5-8 years of experience in analytics are required. Proficiency in Python, SQL, and Tableau/Power BI/SAS is necessary. Experience in Databricks environment is a plus.
Benefits:
At Epsilon, you'll be part of a growing, dynamic, global organization where achievement is rewarded. Our associates bring passion and energy to the workplace, and we offer a collaborative and innovative work environment. You'll have opportunities to connect with people worldwide and leverage new technologies to deliver impactful marketing solutions.
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