Digital Marketing Cloud Solutions Engineer

23 hours ago


Pune, Maharashtra, India HNM Solutions Full time

At HNM Solutions, we're seeking a seasoned Salesforce Marketing Cloud (SFMC) expert to join our team as a Digital Marketing Cloud Solutions Engineer.

The ideal candidate will possess in-depth knowledge of SFMC, strong technical skills, and extensive experience in configuring, integrating, and optimizing SFMC for cross-channel marketing. This role demands a mix of hands-on marketing automation expertise, technical proficiency, and effective project management to support clients in maximizing their marketing ROI.

Key Responsibilities:

  • Design and implement Salesforce Marketing Cloud solutions across Email, SMS, WhatsApp, Push notifications, and custom dashboards.
  • Execute strategies incorporating Marketing Cloud Personalization, Data Cloud, and Datorama.
  • Develop, automate, and optimize marketing journeys, ensuring efficient workflows.
  • Configure SFMC modules, including Email Studio, Mobile Studio, Contact and Audience Builders, Automation Studio, Journey Builder, and Einstein features.
  • Develop and troubleshoot SQL queries, HTML, and CSS for dynamic and responsive experiences.
  • Utilize APIs to trigger campaigns and integrate third-party tools seamlessly.
  • Support production, troubleshooting issues, and implementing solutions to enhance client satisfaction.
  • Collaborate with cross-functional teams, guiding clients in SFMC implementation and translating client needs into functional specifications and project plans.
  • Conduct discovery calls, proof of concepts (POCs), and solutioning sessions with clients to understand business goals and design effective solutions.
  • Oversee project timelines, delivering regular updates to stakeholders and ensuring timely delivery.
  • Serve as the main point of contact for clients, delivering guidance on campaign planning and addressing complex scenarios.
  • Provide ongoing support to internal delivery teams, conducting knowledge transfer (KT) sessions and acting as a Subject Matter Expert.

Requirements:

  • Salesforce Marketing Cloud Email Specialist certification
  • Salesforce Marketing Cloud Administrator certification
  • Salesforce Marketing Cloud Developer certification
  • Salesforce Marketing Cloud Consultant certification
  • Bachelor's or Master's degree in Computer Science, IT, Marketing, or a related field
  • 5 years of hands-on experience in Salesforce Marketing Cloud implementation
  • Strong client-facing skills with a history of conducting discovery sessions, delivering POCs, and solutioning
  • Technical expertise in SFMC and familiarity with Salesforce CRM, MarTech, and Experience in the automotive and retail sector is advantageous
  • Background in Agile project management and effective facilitation skills
  • Knowledge of Marketing Automation Data Governance, Security, and Compliance

Location: Pune, India

Salary: ₹ 12,00,000 - ₹ 18,00,000 per annum



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