Marketing Campaign Specialist

1 month ago

india Applicantz Full time

THIS IS A LONG TERM CONTRACT POSITION WITH ONE OF THE LARGEST, GLOBAL, TECHNOLOGY LEADER. Hybrid work from Bangalore office


Our large, Fortune client is ranked as one of the best companies to work with, in the world. The client fosters progressive culture, creativity, and a Flexible work environment. They use cutting-edge technologies to keep themselves ahead of the curve. Diversity in all aspects is respected. Integrity, experience, honesty, people, humanity, and passion for excellence are some other adjectives that define this global technology leader.


Looking for Marketing Campaign Specialist with 3-5 years of overall experience, 2+ years of relevant experience.


Qualifications

  • Post Graduate Diploma or Degree from an accredited institution in Business, or Marketing; or equivalent experience.
  • Minimum 2 years of work experience in marketing field or data analysis, or relevant role.
  • Experience in using Excel (pivot, vlookup), Marketo, Adobe Analytics, Salesforce or similar tools. Additional experience in other MarTech tools is a plus.
  • Excellent knowledge and understanding of entire communications process, including graphics and production.
  • Quick learner to grasp company's products, strategy and clients' needs.
  • Understanding in marketing research and demographics analysis techniques.
  • Conversant with paid media platforms and Account Based Marketing basics.
  • Attention to detail to ensure execution is seamless.


Responsibilities

  • Campaign Setup: Arrange the readiness of marketing assets such as eDMs, landing pages, case study and reports for regional rollout.
  • Coordinate 1:Many full-funnel digital marketing campaign activation with internal stakeholders such as Campaign Managers, Paid Media Managers, Marketing Services.
  • Support webinar execution from system setup to streaming.
  • Work with external agencies and vendors ensuring alignment with Autodesk marketing & campaigns objectives.
  • Support new contact acquisition, data enrichment and system sync (e.g. with Marketo, salesforce).
  • Proactively seek for and propose improvements in campaign execution process & collaboration.
  • Reporting: Analyse and report marketing data to enhance the future strategies.
  • Budget Management: Coordinate marketing budget allocation, purchase order creation and invoice settlement.
  • Stakeholder Management: Work with market-specific Account Based Marketing teams and sales teams for wider Sales & Marketing alignment.

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