AppsForBharat | Marketing Copywriter
3 weeks ago
Role Description for Marketing Copywriter
Key Responsibilities:
- Develop persuasive copy for marketing campaigns, including email campaigns, social media posts, ad copy, and website content tailored for conversions.
- Collaborate with marketing, design, and product teams to align content with brand guidelines and campaign goals.
- Create clear, concise, and compelling messaging for product launches, promotions, and events.
- Research target audiences to tailor content effectively for maximum impact.
- Optimize content for SEO to improve visibility and engagement.
- Proofread and edit content to maintain quality and brand consistency.
- Stay updated on industry trends to incorporate fresh ideas into marketing materials.
Requirements:
- Proven experience as a copywriter, preferably in a marketing or advertising role.
- Genuine interest in Indian culture and heritage
- Exceptional writing, editing, and proofreading skills - ability to write hard hitting, impactful copy which compels readers to perform an intended action, like filling a lead form.
- Familiarity with SEO principles and keyword optimization.
- Proficiency in tools like Google Analytics, CMS platforms, and marketing software is a plus.
- Creative mindset with excellent storytelling abilities.
- Ability to manage multiple projects and meet tight deadlines.
- Bachelor's degree in Marketing, English, Communications, or a related field.
Preferred Skills:
- Experience in writing for diverse industries or audiences.
- Knowledge of digital marketing trends and strategies.
- Familiarity with content management systems and marketing automation tools.
What We Offer:
- Competitive salary and benefits.
- A dynamic and collaborative work environment.
- Opportunities for professional growth and learning.
If you’re passionate about crafting powerful content that drives results, we’d love to hear from you. Apply now to be part of our creative journey
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