Digital Content Strategist

3 days ago

moradabad, India beBeeDigital Full time

Job Title: Digital Content StrategistAbout the Role:Content Development: We are seeking a highly skilled Digital Content Strategist to join our team. As a key member of our content team, you will be responsible for conceptualizing, scripting, filming, and editing high-performance short-form video content that drives massive engagement and follower growth.Algorithm Optimization: You will optimize content specifically for leading social media algorithms to maximize retention and shareability.Data-Driven Decision Making: Analyze watch time, click-through rates, and audience retention to understand what works and pivot strategies quickly.Trend Adaptation: Stay on top of emerging sounds, memes, and formats to adapt them to our brand before they peak.Audience Engagement: Spark conversations in the comments and engage with followers to convert passive viewers into a loyal community.Cross-Platform Content: Repurpose and tailor content effectively across platforms (e.g., tweaking captions/thumbnails for YouTube vs. TikTok).Collaboration: Work with internal teams to turn company updates or niche topics into entertaining, consumer-facing content.Key Responsibilities:Develop and implement a comprehensive content strategy.Create engaging, high-quality content for various social media platforms.Analyze performance metrics and adjust content strategies accordingly.Stay up-to-date with industry trends and algorithm changes.Collaborate with cross-functional teams to ensure cohesive branding.Requirements:Degree in Marketing, Communications, or related field.Proven experience in digital content creation and marketing.Excellent understanding of social media algorithms and best practices.Strong analytical and problem-solving skills.Ability to work independently and as part of a team.

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