Product Marketing Manager

We are looking for a self-motivated Digital Marketing - Account Manager to join our team.As a Digital Marketing - Product Marketing Manager, you should have prior experience of working on digital marketing accounts with a customer-first approach. You will be required to manage our client portfolio to help our clients improve their web presence and devise strategies to improve their ROI. You should also have a clear idea of how digital tools add value to a client's overall digital strategy and performance. Ultimately, you should be able to contribute to their business growth by creating and maintaining long-term client relationships.Develop and execute GTM strategies: Define and drive comprehensive go-to-market plans for new and existing cloud-native infrastructure monitoring products and features, ensuring successful launches and sustained market adoption.Influence product roadmap: Collaborate closely with product management and engineering teams, providing market insights and customer feedback to shape the future direction of our solutions.Define and track key metrics: Measure the effectiveness of product marketing initiatives and iterate based on data-driven insights.Reporting - CEO / Digital Marketing HeadDesired Candidate ProfileProven full-time work experience of at least 3-4 years as a Digital Marketing - Product Marketing Manager in B2B technology, with a significant portion focused on infrastructure software, cloud computing, SAAS or developer-focused platforms.Exceptional client management skills, with a focus on developing long-lasting client relationships, built upon delivery, trust, and mutual understanding.Understanding of marketing objectives of the clients and coming up with focused digital strategies for them.Working with the planning and buying teams to execute the digital strategy. This will involve coordinating with internal and external teams & partners.Participate in project management to plan and control the production of work, ensuring that all tasks are completed on time and within budgetTake, understand, and respond to briefs from the Client (with help from the team)Ensure that the internal production teams are provided with clear and comprehensive briefsContribute to the Client’s brand, industry, and markets through initiatives such as monitoring competitive activity. Become familiar with changes and trends and be prepared to provide a summary of this information to Clients.Closely work with the clients to identify the next low-hanging fruit and devise the right action plan to acquire.Responsible for post-campaign analysis, identification of weaknesses, learning, and opportunities for future campaigns.Create and Manage external relationships to run campaigns across a wide array of digital channels, networks, and mediumsStrategic Thinker & Storyteller: Ability to synthesize complex technical information into clear, concise, and compelling narratives for diverse audiences, from highly technical to executive-level.Go-To-Market Expertise: Experience developing and executing successful GTM strategies for technical products.Cross-Functional Collaborator: Strong ability to work effectively with product management, engineering, sales, and marketing teams.Solid understanding of modern software delivery pipelines and DevOps methodologies.RequirementsStrong drive for execution and delivering results. Ambitious self-starter with excellent follow-through skills to develop ideas independently and thrive in a fast-paced environment is crucialMust be commercially aware, having owned marketing budgets and revenue goals of significant scaleStrong networking amongst Digital and Social Media Tech media publishers and solution providersIn-depth understanding of online marketing tools and social media platformsStrong knowledge of digital and communications channels/platforms and strategy is essential for this rolePrior experience in an Account Handling role ideally from a digital marketing agency eco-system.Exceptionally strong interpersonal and client management skillsAbility to collaborate effectively at all levels and functions in the organizationReliable and hardworkingCreative thinking and problem-solving attitudeEntrepreneurial mindsetStrong negotiation skillsWhy should you choose The Brand Bee? Our experienced team of thinkers, consultants, strategists, writers, and designers is committed to aligning and transforming our client's business goals into focused brand strategies, communicating them through engaging and integrated brand experience, and above all providing a structured approach to achieve tangible results. You can expect - Competitive SalaryFlexible Work hoursSuper transparent working environmentGrow with the team - an opportunity to lead teamsWho do you think helps us in achieving all this? Simple. It's YOU. We at The Brand Bee are committed to employee engagement and job satisfaction and it is for this reason - we follow a very strict hiring policy of carefully selecting our candidates through practical use case challenges and more. Did this spike your interest? Please send in your resumes with a brief cover letter (if possible) to careers@thebrandbee.com. Know more about us at www.thebrandbee.com